Social media - risks and opportunities

Overview:

Social networking is a topic that should be on the radar of every department as it is proving to be a vital resource for many businesses. However, many of these businesses have yet to develop policies and procedures for employee use of the new media. Combined with this are the potential risks associated with social networking sites posing a problem that many departments now need to address.

This course will help your organisation to understand the benefits and risks of social networking and will identify the best ways to use and manage social networks creating new opportunities for the business in a safer environment.

Learning Outcomes:

By the end of this course, participants will obtain a greater understanding of:

  • Having been introduced to the world of social media/networking
  • Learning about social networking monitoring tools and how to use them
  • Learning how to effectively use sites such as Twitter, Facebook and LinkedIn
  • Learning the do's and don'ts of using blogs, microblogging sites and social networks
  • Learning the do's and don'ts of using blogs, microblogging sites and social networks
  • Uncovering the potential pitfalls of social media and identify key risks
  • Effective policies and procedures for the use of social networking

Authored by: Dr Stephen Hill BSc (Hons), PhD, CIIP, TAP

Stephen spent 12 years working for a top 25 firm of accountants, heading the Fraud and Forensic group, leading an expert body advising clients on prevention, detection and recovery of fraudulent assets, working closely with the police, HMRC and private sector. Stephen specialises in combating e-crime and fraud with 10 years experience in internet fraud awareness, identity theft, not-for-profit fraud and risk management.

CPD Points: 1

CPD Duration (hours): 1

Access: 12 months from purchase date

Price (excludes VAT): £35.00